Marketing SELECTED CASE STUDIES
With extensive experience in managing complex marketing projects, I oversee all aspects, collaborating with multidisciplinary teams and external partners to ensure seamless execution. My expertise includes project and brand management, overseeing large budgets, and ensuring brand consistency across all media with meticulous attention to detail.
Leading the 'Fusion with summer’ Event Series
Leading the 'Fusion with summer’ Event Series
A series of cultural and educational events and workshops for local community and future residents of mixed-use project. Program had a positive impact on brand awareness and appartment sale.
Leading the 'Square of Joy’ Event Series
Leading the 'Square of Joy’ Event Series
The festival-kind cultural and sport events. Complete transformation of the square in front of Libero shopping mall. Giving the space new functions and strong social values.
THE CAMPAIGN MANAGEMENT
THE CAMPAIGN MANAGEMENT
The grand opening campaign for Libero shopping center. The campaign was divided into several stages: a teaser campaign; opening campaign; ambient campaign; following events and pro-sale actions.
PROJECT LAUNCH AT MAPIC TRADE SHOW
PROJECT LAUNCH AT MAPIC TRADE SHOW
Explore the challenges and solutions involved in managing trade show events such as MAPIC in Cannes, focusing on brand promotion, project launches, and sales support through detailed planning and execution.
